Real time insider trading transaction history:
- Insiders are prohibited from making short-swing profits by trading their shares within 6 months of the registration or acquiring the shares.
- Shares are not adjusted for stock split.
"Insiders might sell their shares for any number of reasons, but they buy them for only one: they think the price will rise"
- Peter Lynch
What is insider trading>>
- Peter Lynch
What is insider trading>>

Common stock purchase or sale:
Transaction Date |
Reported DateTime |
Company | Symbol | Insider Relationship |
Shares Traded |
Average Price |
Total Amount |
Shares Owned |
Filing |
2023-09-05 Purchase |
2024-12-26 12:03 pm |
Better Choice Co Inc. | BTTR | Conacher Lionel F. Director |
30,463 | $7.4635 | $227,359 | 29,629 (Direct) |
View |
2024-12-23 Sale |
2024-12-26 12:03 pm |
Better Choice Co Inc. | BTTR | Conacher Lionel F. Director |
635 | $1.71 | $1,086 | 29,629 (Direct) |
View |
2023-09-07 Purchase |
2024-02-05 9:59 pm |
Better Choice Co Inc. | BTTR | Young Michael Director |
20,000 | $0.1289 | $2,578 | 2,192,831 (Indirect Direct) |
View |
2022-05-27 Purchase |
2023-09-07 4:06 pm |
Better Choice Co Inc. | BTTR | Young Michael Director |
20,000 | $0.1289 | $2,578 | 1,901,544 (Indirect Direct) |
View |
2022-09-07 Purchase |
2022-09-07 2:17 pm |
Better Choice Co Inc. | BTTR | Young Donald Chief Sales Officer |
11,000 | $1.5 | $16,500 | 880,935 (Indirect Direct) |
View |
2022-09-02 Purchase |
2022-09-06 09:40 am |
Better Choice Co Inc. | BTTR | Sauermann Robert COO |
1,750 | $1.7 | $2,975 | 426,884 (Indirect Direct) |
View |
2022-08-30 Purchase |
2022-08-30 4:20 pm |
Better Choice Co Inc. | BTTR | Sauermann Robert COO |
1,750 | $1.82 | $3,185 | 425,134 (Indirect Direct) |
View |
2022-08-29 Purchase |
2022-08-30 09:32 am |
Better Choice Co Inc. | BTTR | Young Donald Chief Sales Officer |
11,000 | $1.76 | $19,360 | 869,935 (Indirect Direct) |
View |
2022-08-15 Purchase |
2022-08-15 7:48 pm |
Better Choice Co Inc. | BTTR | Sauermann Robert COO |
2,000 | $1.98 | $3,960 | 423,384 (Indirect Direct) |
View |
2022-06-15 Purchase |
2022-06-16 12:56 pm |
Better Choice Co Inc. | BTTR | Sauermann Robert COO |
1,000 | $2.4 | $2,400 | 421,384 (Indirect Direct) |
View |
2022-06-01 Purchase |
2022-06-01 5:24 pm |
Better Choice Co Inc. | BTTR | Sauermann Robert EVP, Strategy |
500 | $2.39 | $1,195 | 420,384 (Indirect Direct) |
View |
2022-05-27 Purchase |
2022-05-27 5:13 pm |
Better Choice Co Inc. | BTTR | Young Michael Director |
2,500 | $2.68 | $6,700 | 1,007,139 (Indirect Direct) |
View |
2022-05-26 Purchase |
2022-05-27 07:34 am |
Better Choice Co Inc. | BTTR | Young Michael Director |
1,000 | $2.47 | $2,470 | 1,004,639 (Indirect Direct) |
View |
2022-05-25 Purchase |
2022-05-25 5:03 pm |
Better Choice Co Inc. | BTTR | Young Michael Director |
5,500 | $2.48 | $13,640 | 1,003,639 (Indirect Direct) |
View |
2022-05-20 Purchase |
2022-05-20 5:02 pm |
Better Choice Co Inc. | BTTR | Young Michael Director |
500 | $2.4 | $1,200 | 998,139 (Indirect Direct) |
View |
2022-05-19 Purchase |
2022-05-19 4:48 pm |
Better Choice Co Inc. | BTTR | Young Michael Director |
452 | $2.14 | $967 | 997,639 (Indirect Direct) |
View |
2022-05-17 Purchase |
2022-05-18 07:41 am |
Better Choice Co Inc. | BTTR | Young Michael Director |
22,800 | $2.1551 | $49,136 | 997,187 (Indirect Direct) |
View |
2022-05-16 Purchase |
2022-05-17 10:12 am |
Better Choice Co Inc. | BTTR | Young Donald EVP, Sales |
500,000 | $2 | $1,000,000 | 858,935 (Indirect Direct) |
View |
2022-05-16 Purchase |
2022-05-17 10:09 am |
Better Choice Co Inc. | BTTR | Lerner Scott CEO |
12,517 | $2.0006 | $25,042 | 478,346 (Indirect Direct) |
View |
2022-05-16 Purchase |
2022-05-17 10:07 am |
Better Choice Co Inc. | BTTR | Young Michael Director |
7,000 | $2.34 | $16,380 | 974,387 (Indirect Direct) |
View |
2022-05-16 Purchase |
2022-05-17 10:05 am |
Better Choice Co Inc. | BTTR | Sauermann Robert EVP, Strategy |
12,500 | $2 | $25,000 | 419,884 (Indirect Direct) |
View |
Stock options: Exercise, Award, Grant, Conversion
Transaction Date |
Reported DateTime |
Exercisable Expiration |
Company | Symnbol | Insider Relationship |
Shares Traded |
Conversion Price |
Shares Owned |
Filing |
2024-11-20 Option Award |
2024-11-27 06:04 am |
N/A N/A |
Better Choice Co Inc. | BTTR | Conacher Lionel F. Director |
5,000 | $1.78 | 30,039 (Direct) |
View |
2023-09-05 Option Award |
2024-11-27 06:04 am |
N/A N/A |
Better Choice Co Inc. | BTTR | Conacher Lionel F. Director |
17,045 | $0 | 30,039 (Direct) |
View |
2021-09-28 Option Award |
2024-11-27 06:04 am |
N/A 2031-09-28 |
Better Choice Co Inc. | BTTR | Conacher Lionel F. Director |
0 | $3.62 | 30,039 (Direct) |
View |
2024-02-01 Option Award |
2024-11-27 06:04 am |
N/A N/A |
Better Choice Co Inc. | BTTR | Conacher Lionel F. Director |
8,418 | $0.27 | 30,039 (Direct) |
View |
2024-06-26 Option Award |
2024-11-27 06:04 am |
N/A 2034-06-26 |
Better Choice Co Inc. | BTTR | Conacher Lionel F. Director |
0 | $5 | 30,039 (Direct) |
View |
2023-01-04 Option Award |
2024-02-05 9:59 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Fronzaglia Gil Director |
178,572 | $0.56 | 273,909 (Direct) |
View |
2021-04-21 Option Award |
2024-02-05 9:59 pm |
N/A 2031-04-22 |
Better Choice Co Inc. | BTTR | Fronzaglia Gil Director |
0 | $0 | 273,909 (Direct) |
View |
2024-02-01 Option Award |
2024-02-05 9:59 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Fronzaglia Gil Director |
370,370 | $0.27 | 273,909 (Direct) |
View |
2023-09-05 Option Award |
2024-02-05 9:59 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Conacher Lionel F. Director |
750,000 | $0 | 1,092,844 (Direct) |
View |
2021-09-28 Option Award |
2024-02-05 9:59 pm |
N/A 2031-09-28 |
Better Choice Co Inc. | BTTR | Conacher Lionel F. Director |
0 | $3.62 | 1,092,844 (Direct) |
View |
2024-02-01 Option Award |
2024-02-05 9:59 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Conacher Lionel F. Director |
370,370 | $0.27 | 1,092,844 (Direct) |
View |
2018-12-21 Option Award |
2024-02-05 9:59 pm |
2019-12-21 2028-12-21 |
Better Choice Co Inc. | BTTR | Young Michael Director |
750,000 | $0 | 2,192,831 (Direct) |
View |
2024-02-01 Option Award |
2024-02-05 9:59 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Young Michael Director |
370,370 | $0.27 | 2,192,831 (Direct) |
View |
2023-01-04 Option Award |
2024-02-05 9:58 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Dickinson Arlene Director |
178,572 | $0.56 | 249,268 (Direct) |
View |
2021-09-28 Option Award |
2024-02-05 9:58 pm |
N/A 2031-09-28 |
Better Choice Co Inc. | BTTR | Dickinson Arlene Director |
0 | $0 | 249,268 (Direct) |
View |
2024-02-01 Option Award |
2024-02-05 9:58 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Dickinson Arlene Director |
370,370 | $0.27 | 249,268 (Direct) |
View |
2023-09-05 Option Award |
2023-09-07 4:50 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Conacher Lionel F. Interim CEO |
750,000 | $0 | 1,092,844 (Direct) |
View |
2021-09-28 Option Award |
2023-09-07 4:50 pm |
N/A 2031-09-28 |
Better Choice Co Inc. | BTTR | Conacher Lionel F. Interim CEO |
0 | $3.62 | 1,092,844 (Direct) |
View |
2023-09-05 Option Award |
2023-09-07 4:06 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Young Michael Director |
750,000 | $0 | 1,901,544 (Direct) |
View |
2023-01-31 Option Award |
2023-02-01 4:50 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Conacher Lionel F. Interim CEO |
18,021 | $0 | 342,844 (Direct) |
View |
2023-01-11 Option Award |
2023-01-19 7:12 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Young Donald Chief Sales Officer |
20,000 | $0 | 900,935 (Direct) |
View |
2023-01-11 Option Award |
2023-01-13 5:09 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Cook Sharla A CFO |
40,000 | $0 | 223,170 (Direct) |
View |
2023-01-11 Option Award |
2023-01-13 5:07 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Sauermann Robert COO |
40,000 | $0 | 466,884 (Direct) |
View |
2023-01-04 Option Award |
2023-01-05 4:20 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Fronzaglia Gil Director |
178,572 | $0.56 | 260,575 (Direct) |
View |
2023-01-04 Option Award |
2023-01-05 4:18 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Young Michael Director |
178,572 | $0.56 | 1,185,711 (Direct) |
View |
2023-01-04 Option Award |
2023-01-05 4:17 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Word John M III Director 10% Owner |
178,572 | $0.56 | 6,211,110 (Direct) |
View |
2023-01-04 Option Award |
2023-01-05 4:16 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Conacher Lionel F. Interim CEO |
178,572 | $0.56 | 324,823 (Direct) |
View |
2023-01-04 Option Award |
2023-01-05 4:13 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Dickinson Arlene Director |
178,572 | $0.56 | 249,268 (Direct) |
View |
2022-12-30 Option Award |
2023-01-04 4:31 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Conacher Lionel F. Interim CEO |
24,738 | $0.539 | 146,251 (Direct) |
View |
2022-11-02 Option Award |
2022-11-04 4:37 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Conacher Lionel F. Interim CEO |
40,817 | $0.98 | 121,513 (Direct) |
View |
2022-02-01 Option Award |
2022-02-03 5:13 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Fronzaglia Gil Director |
43,669 | $2.29 | 82,003 (Direct) |
View |
2022-02-01 Option Award |
2022-02-03 5:07 pm |
N/A N/A |
Better Choice Co Inc. | BTTR | Young Michael Director |
43,669 | $2.29 | 967,387 (Direct) |
View |
2022-02-01 Option Award |
2022-02-03 5:06 pm |
N/A 2032-02-01 |
Better Choice Co Inc. | BTTR | Lerner Scott CEO |
100,000 | $0 | 465,829 (Direct) |
View |