Real time insider trading transaction history:
- Insiders are prohibited from making short-swing profits by trading their shares within 6 months of the registration or acquiring the shares.
- Shares are not adjusted for stock split.
"Insiders might sell their shares for any number of reasons, but they buy them for only one: they think the price will rise"
- Peter Lynch
What is insider trading>>
- Peter Lynch
What is insider trading>>
Common stock purchase or sale:
| Transaction Date |
Reported DateTime |
Company | Symbol | Insider Relationship |
Shares Traded |
Average Price |
Total Amount |
Shares Owned |
Filing |
| 2025-01-17 Sale |
2025-01-22 4:15 pm |
Vital Farms Inc. | VITL | McKeon Kathryn CMO and GM, Butter |
12,300 | $44.05 | $541,815 | 46,203 (Direct) |
View |
| 2025-01-13 Sale |
2025-01-15 4:15 pm |
Vital Farms Inc. | VITL | McKeon Kathryn CHIEF MARKETING OFFICER |
12,300 | $42.08 | $517,584 | 46,203 (Direct) |
View |
Stock options: Exercise, Award, Grant, Conversion
| Transaction Date |
Reported DateTime |
Exercisable Expiration |
Company | Symnbol | Insider Relationship |
Shares Traded |
Conversion Price |
Shares Owned |
Filing |
| 2025-03-13 Tax Withholding |
2025-03-17 4:15 pm |
N/A N/A |
Vital Farms Inc. | VITL | McKeon Kathryn CMO and GM, Butter |
1,500 | $29.32 | 49,518 (Direct) |
View |
| 2025-03-10 Tax Withholding |
2025-03-12 4:15 pm |
N/A N/A |
Vital Farms Inc. | VITL | McKeon Kathryn CMO and GM, Butter |
1,426 | $32.04 | 51,018 (Direct) |
View |
| 2025-03-11 Tax Withholding |
2025-03-12 4:15 pm |
N/A N/A |
Vital Farms Inc. | VITL | McKeon Kathryn CMO and GM, Butter |
1,683 | $31.6 | 51,018 (Direct) |
View |
| 2025-03-03 Option Award |
2025-03-05 4:15 pm |
N/A N/A |
Vital Farms Inc. | VITL | McKeon Kathryn CMO and GM, Butter |
7,924 | $0 | 54,127 (Direct) |
View |
| 2025-01-17 Exercise |
2025-01-22 4:15 pm |
N/A 2028-07-01 |
Vital Farms Inc. | VITL | McKeon Kathryn CMO and GM, Butter |
12,300 | $0 | 46,203 (Direct) |
View |
| 2025-01-17 Exercise |
2025-01-22 4:15 pm |
N/A N/A |
Vital Farms Inc. | VITL | McKeon Kathryn CMO and GM, Butter |
12,300 | $3.6748 | 46,203 (Direct) |
View |
| 2025-01-13 Exercise |
2025-01-15 4:15 pm |
N/A 2026-09-12 |
Vital Farms Inc. | VITL | McKeon Kathryn CHIEF MARKETING OFFICER |
12,300 | $0 | 46,203 (Direct) |
View |
| 2025-01-13 Exercise |
2025-01-15 4:15 pm |
N/A N/A |
Vital Farms Inc. | VITL | McKeon Kathryn CHIEF MARKETING OFFICER |
12,300 | $3.2461 | 46,203 (Direct) |
View |
| 2024-03-22 Tax Withholding |
2024-03-26 4:15 pm |
N/A N/A |
Vital Farms Inc. | VITL | McKeon Kathryn CHIEF MARKETING OFFICER |
60 | $22.96 | 46,203 (Direct) |
View |
| 2024-03-13 Tax Withholding |
2024-03-15 4:30 pm |
N/A N/A |
Vital Farms Inc. | VITL | McKeon Kathryn CHIEF MARKETING OFFICER |
928 | $20.98 | 46,263 (Direct) |
View |
| 2024-03-11 Option Award |
2024-03-12 8:16 pm |
N/A N/A |
Vital Farms Inc. | VITL | McKeon Kathryn CHIEF MARKETING OFFICER |
20,724 | $0 | 47,191 (Direct) |
View |
| 2024-03-10 Tax Withholding |
2024-03-12 8:16 pm |
N/A N/A |
Vital Farms Inc. | VITL | McKeon Kathryn CHIEF MARKETING OFFICER |
1,679 | $20.51 | 47,191 (Direct) |
View |
| 2023-03-10 Tax Withholding(A) |
2023-04-17 5:03 pm |
N/A N/A |
Vital Farms Inc. | VITL | McKeon Kathryn Chief Marketing Officer |
1,444 | $15.48 | 28,205 (Direct) |
View |
| 2023-03-13 Option Award(A) |
2023-04-17 5:03 pm |
N/A N/A |
Vital Farms Inc. | VITL | McKeon Kathryn Chief Marketing Officer |
11,430 | $0 | 28,205 (Direct) |
View |
| 2023-03-22 Tax Withholding |
2023-03-24 4:19 pm |
N/A N/A |
Vital Farms Inc. | VITL | McKeon Kathryn Chief Marketing Officer |
59 | $13.99 | 27,853 (Direct) |
View |
| 2023-03-13 Option Award |
2023-03-14 6:52 pm |
N/A 2033-03-13 |
Vital Farms Inc. | VITL | McKeon Kathryn Chief Marketing Officer |
43,593 | $0 | 60,075 (Direct) |
View |
| 2023-03-10 Tax Withholding |
2023-03-14 6:52 pm |
N/A N/A |
Vital Farms Inc. | VITL | McKeon Kathryn Chief Marketing Officer |
1,737 | $15.48 | 60,075 (Direct) |
View |
| 2022-03-22 Tax Withholding |
2022-05-16 5:15 pm |
N/A N/A |
Vital Farms Inc. | VITL | McKeon Kathryn Chief Marketing Officer |
72 | $13.45 | 18,219 (Direct) |
View |
| 2022-03-10 Option Award |
2022-03-14 4:55 pm |
N/A N/A |
Vital Farms Inc. | VITL | McKeon Kathryn Chief Marketing Officer |
17,564 | $0 | 18,291 (Direct) |
View |
Ownership |
2022-02-08 07:56 am |
N/A N/A |
Vital Farms Inc. | VITL | McKeon Kathryn Chief Marketing Officer |
0 | $0 | 38,733 (Direct) |
View |